About us
Our passion lies in structural design – designing solutions that build customer trust.
Our work is driven by the belief that well-designed structures – whether in systems or processes, in standards or principles – are key to fostering strong customer relationships and achieving business success.
Samantha brings three decades of expertise in customer excellence. With an MBA (cum laude) in Customer Loyalty and a strong foundation in psychology and communications, Samantha’s passion lies in creating solutions that retain customers, build trust, and enhance loyalty. Her extensive experience at Discovery, working closely with CEO Adrian Gore, has shaped her dedication to customer-focused innovation.
Samantha’s commitment to her clients goes beyond delivering results; it’s about making a tangible difference in the way businesses connect with their customers. With Brilliance, she turns challenges into opportunities, ensuring that every customer interaction builds a greater customer asset.
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My mother was stabbed in the skull with a screwdriver. The burglars didn’t intend to kill her but the rendered her unable to speak. As she was being wheeled into theatre, the neurosurgeon counselled me: “She might not survive, but if she does, she’ll certainly have epilepsy and need assisted living for the rest of her life.”
Prior to the burglary, my mother ran a successful Executive Search and Coaching business. As a little girl, I would play “executive” in her offices. She was my business inspiration. But now she lay crushed, broken, and afraid, as was my heart.
Out of pain and loss emerged a powerful gain and victory, both deeply personal and profoundly expressed in Brilliance. The lessons drawn from this experience have become the foundation of who we are. These principles have been intricately woven into the fabric of our business, guiding us every day:
When you encounter the values that define Brilliance – energy, integrity, excellence, wisdom, courage, optimism, and potential – know that they reflect our unwavering dedication to success in both life and business. Not just ours. To success in your business and the lives of your customers.
Miraculously, she survived and over time with much effort, regained most of her speech. She strongly lives on her own without any epilepsy.
It’s all about creating value – three kinds that truly matter:
First, value for your company, as you cultivate and grow your customer base – your most vital asset.
Second, value for your customers, as their interactions with your brand consistently enhance their lives.
Third, value for your employees, as they find pride and purpose in delivering positive experiences that build trust.
Afterall, we’re all on earth to create value in some positive, meaningful way. In the end, the value we create defines the legacy we leave. Let it be brilliant.
Why choose Brilliance?
Let’s talk about how you want to be more successful with your customers.
